+44 (0)1283 215605
info@mihgroup.co.uk
Strategic Comms & PR 
Crisis & Media Handling 
Video & Photography 
Training & Development 
Our team has more than 20 years’ experience in designing and delivering highly successful media training programmes.
We have an impressive track record of promoting organisations and their services, as well as successfully handling high-profile, complex healthcare issues involving patients, staff, the media, campaign and pressure groups, MPs and other stakeholders.
Whilst ensuring minimal impact on an organisation’s reputation during times of crisis, the team at MIH remains sensitive to the needs of any service users or customers affected, as well as those of their families, staff and members of the public.
We pride ourselves on our integrity, authenticity and candour, as well as our ability to constructively challenge – when it’s needed – in an elegant and respectful way. This proven approach is enshrined in all our training programmes.
Increased levels of confidence and capability
Our aim is always to ensure the highest level of satisfaction for our clients, their employees and stakeholders. Our approach is collaborative, and we tailor our work in a way that works best for you and your organisation.
By working as your trusted partner, we help to make the best use of people and resources available, we keep all relevant parties in the loop, and we help you ensure that activities and outcomes are sustainable in the long-term.
Media training programmes that are tailored to you
We deliver high-quality media training courses which are specifically tailored to the needs of our clients and the delegates attending. Taking into account factors such as time and availability, as well as individual experience, requirements and preferences, we will develop the approach that works best for you.
As a result, a single programme can cater for delegates with a range of experience, from novice to expert. We also offer last-minute packages to help clients prepare for, or urgently respond to, crises.
Bespoke and realistic
We carefully research your organisation and all participants beforehand and develop bespoke scenarios that correspond with the roles and responsibilities of each individual – with various former journalists in the team we are very good at digging in closets!
This ensures that challenges faced by delegates on the day feel both relevant and realistic. We use media-quality cameras, microphones and equipment to guarantee that the spotlight under which we place delegates is similar to what they will experience when it happens for real.
We can also come to you, which saves critical time and cost, particularly at senior level.
Building your confidence and capability
Delegates will be put through their paces in a realistic environment, and in a way that responds to their individual levels of experience and confidence.
Alongside developing skills and capability, building confidence is our priority and we are very careful to explore individual development needs – and worries – in our pre-course questionnaire.
Our expert team includes experienced Sky, BBC and ITV healthcare journalists, as well as board-level senior specialists in corporate affairs and communications.
Transferable skills
We provide valuable first-hand advice and insight about giving journalists what they really want, whilst taking every opportunity to promote your organisation or campaign and to convey your messages in a positive way – even when dealing with thorny topics.
The learning gained by delegates is also transferable across many day-to-day activities, such as presenting reports in meetings or communicating important messages to win hearts and minds of others.
With more than 20 years’ experience in designing and delivering highly successful NHS media training programmes, why wouldn’t you choose MIH?
Specialists in healthcare communications, PR & crisis handling
Every training course tailored to best suit delegate needs and deliver maximum value
Experiential learning in a
realistic environment,
using high-quality media equipment
Two highly experienced trainers per programme, plus a dedicated cameraperson
Bespoke scenarios with appropriate levels of challenge
Expert advice on what you can say, not just what you can't
Sample package: A tailored full-day team programme
Our full-day session aimed at senior leadership level can be tailored to suit any mix of abilities and experience. We also adjust the difficulty of each interview to match the confidence and capability of each delegate. A maximum of six delegates is the optimum number to ensure that everyone gets as much out of the day as possible.
Held at your own venue, the programme includes:
- A total of 24 interviews: choose from camera, radio, press, ‘sofa’, phone-ins (down-the-line also available in the right venue)
- Carefully researched and tailored scenarios for each delegate
- Realistic experience with a dedicated cameraperson/audio-visual support and media-quality equipment
- Two highly-skilled and experienced trainers – a senior journalist and Board-level communications specialist
- Expertise, hints and tips for interview preparation, including developing key messages that work
- Training, advice and practice on working with different types of media and interviews
- Advice on how to incorporate organisational style, tone and approach
- On-the-day playback and review of interviews, with personalised feedback and development
- Electronic, personalised copy of broadcast interviews for each delegate, certificate and handbook
- Delegate access to MIH advice and guidance after the course
Overall, the course was excellent. The delivery from the team and their knowledge and expertise were vital in providing a good course.
Mike Parker | EOC Senior Manager | East Midlands Ambulance Service
The support received from MIH was invaluable. The lead consultant was clearly very experienced, with relevant expertise in the field, and it really helped that she had dealt in the past with a similar case. A phased approach to the media training was very useful and, although the experience was more than testing, my confidence and skills in handling difficult challenges grew as the session progressed.
Andy Morris | Chief Medical Officer | PAHT
A wealth of knowledge shared by the presenters provided us with learning we could use in real-life scenarios.
Area Manager | Direct Line Group
MIH responded swiftly to a sensitive issue, providing practical media coaching and guiding us to handle queries with openness, integrity and authenticity. This helped us to communicate clearly and confidently, giving our service users and their families the reassurance they needed.
Yvonne Christley | Chief Nursing Officer | Oxford University Hospitals NHS Foundation Trust
This training programme took my presentation skills from good to excellent! Thanks to the whole team at MIH!
Lisa Woodward | Senior Engagement Lead | ICE Creates
Case studies
CASE STUDY
Nottingham University Hospitals NHS Foundation Trust (NUH)
The Trust asked for MIH’s help to ensure senior members of the NRC’s clinical and leadership teams were confident and capable spokespeople equipped to promote the amazing new facility and the work it will deliver within, as well as being fully prepared for the inevitable media scrutiny the project will attract.
CASE STUDY
Allergan
MIH was invited by global pharmaceutical company Allergan to work with an international group of its country medical directors.
From our blog
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We’d love to hear about your work, so we can tell you more about ours and how our training courses might benefit you. No pressure, no obligation, no frills – just reach out and we’ll arrange an informal chat, either face to face or virtual, at a time that suits you.
