PR and communications agency MIH has scored a triple victory at the prestigious PRCA Dare Awards 2024. The experienced team at MIH – which stands for ‘Make it Happen’ – provides a variety of strategic communications and PR services, ranging from organisational vision and strategy development to change programmes, social media management and media and promotional campaigns.

MIH picked up both the Public Sector Award and the Employee Engagement Award following work with Nottingham University Hospitals NHS Trust. MIH supported the introduction of a new car parking scheme through a creative, multi-channel travel-to-work campaign.

MIH’s work with UHUK was also selected as the winner in the Charity/Not For Profit Award category. UHUK is a partnership of urgent healthcare social enterprise providers who between them cover 64 per cent of the UK population. MIH delivered an effective awareness campaign for UHUK at both a regional and national level; the campaign was designed to be longer-burn to seek out, develop and build relationships, but promising results were apparent early on.

These awards continue an impressive run of form for the Burton-based company, marking the third consecutive year they have been recognised by the PRCA.

Jo Yeaman, Managing Director at MIH, said: “Being recognised as winners in three award categories – and across two client programmes – demonstrates our commitment to delivering value-adding, tangible results for every client we work with. To be recognised for a third consecutive year by the PRCA reinforces the MIH team’s unwavering passion and dedication to excellence in everything we do.”

The PRCA is the world’s largest professional PR association and its DARE Awards are held annually in eight regions across the UK. The Midlands ceremony took place at Birmingham’s Fazeley Studios. As a regional DARE winner, MIH – which specialises in strategy, communications, PR and change – will now be entered into the PRCA DARE Grand Prix Awards.

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